Home Remodeling Franchise:
Top 4 Success Indicators

A Prosource home remodeling expert

The average home is 47 years old, so the home remodeling industry is busy. People are choosing to improve their properties for a number of reasons – updating to sell, updating to stay – and they need people to do the work. That’s where a home renovation franchise can shine.


About the Home Remodeling Industry

According to Statista, 42% of homeowners who renovated in 2023 hired a professional. General contractors (72%) led the way in the construction professional category, followed by builders (30%) and kitchen/bath remodelers (18%). The design category saw interior designers (38%) in the lead, while other design pros such as kitchen/bath designers (25%) were also in the top five.
To be successful with a home remodeling franchise, you can either be the professional who provides the services (i.e., the remodeler), or you can support the trade pros who provide the services (i.e., the supplier).


Success Indicators of the Best Remodeling Franchises

ProSource Wholesale is a franchise opportunity that supplies the busy trade pro industry in flooring, kitchen/bath remodeling, and outdoor living. Here’s what to look for when evaluating remodeling franchise opportunities in this sector:


1 Financial Information

Every home remodeling franchise must state all costs in a franchise disclosure document (FDD). Some franchises, such as ProSource, also provide a year-over-year performance of the franchise, average annual sales, gross margins, and more in their Item 19. Not every franchise will disclose these details, but you should always ask for them.

2 Franchisor Experience

ProSource has been in the franchising business since 1991, and we know how important it is to have a good foundation in this industry. An experienced franchisor has weathered economic conditions, trends, and a changing marketplace and knows how to prepare franchisees to do the same. While new and emerging franchises may not have that background – everyone has to start somewhere – look at what the company was doing before franchising and get an idea of how they grew the business.

If you’re going to be an ambassador for the home remodeling franchise brand, you need to be comfortable with the franchisor.

3 The Skills You Need

The benefit of a franchise is that it comes with a system, and that includes training. Take a close look at the training that’s offered as you consider franchise options. See where your current skills can transfer to franchise operations, and what new skills you may need to build a profitable business.

You should also ask the franchisor about ongoing support beyond your franchise launch. What do they offer with regional meetings, annual conventions, continuing professional development, vendor education, etc.? As you grow in a franchise, your needs will change, and you want a franchisor who recognizes that and provides opportunities to keep you growing in the business.

4 Consider Your Competition

One of the aspects of ProSource that franchisees find attractive is that we are not singularly focused on one element of the industry; we spread into flooring, kitchen and bath, outdoor living, and more. This provides more revenue streams and broadens our customer base. If you choose a home remodeling franchise focused on only one thing, such as window treatments, your opportunities to earn revenue and attract customers will be more limited.

Also, consider whether you can generate repeat business or if you’re always in the position of trying to attract new customers. For example, ProSource targets the trade pro customer who does many remodeling projects and can return to us time and time again. A homeowner who has you build their deck is a one-and-done customer, meaning you’re in constant recruiting mode for new work.


How ProSource Wholesale Delivers

Every franchise has its own unique benefits, and for ProSource, those include:

  • No measuring or installing – the trade pro customers do that work
  • Open 24/7 – ProKey access means you’re open all the time, but not working all the time
  • No accounts receivable – the customer pays when they place the order
  • We provide the right balance of independence and support in business operations
  • No inventory stocking – your cash flow isn’t tied up in items you hope to sell

We also provide a market analysis for locations. Ask us where you want to own a ProSource or check out our available territories.


Get Started with a ProSource Franchise

Find out more about the incentives we have available for new franchisees. Fill out our franchise form and a member of our franchise development team will get in touch.

Why Open a ProSource Wholesale® Franchise?

  • In business for yourself, but not by yourself — we support you every step of the way and in every area of your business
  • Qualified customer base — the members-only model means we only work with trade pros who are invested in ProSource as part of their team
  • High-quality products — it’s easy to market our flooring, kitchen, bath and plumbing products because they are fashion-forward and made to last at wholesale prices
  • Customized plans for your market — we help you create a customized marketing plan based on your specific area
  • It’s all about relationships — the ProSource Wholesale model is service-oriented, making it perfect for entrepreneurs who love connecting with others

ProSource Wholesale is not your typical home improvement store. We have specifically designed our model to address the needs of our clients and our franchise owners alike, creating mutually beneficial business relationships. For our trade pro members, ProSource offers a showroom of beautiful home products to help their clients create their dream homes, and a friendly and dedicated team to facilitate that process. In return, franchise owners are able to create ongoing relationships with trade pros instead of chasing individual retail sales.

Of course, both sides of this equation are supported by our corporate team, ensuring that everyone receives what they need, every step of the way.

ProSource Wholesale:

The #1 Home Improvement Wholesale Source

Since 1991, ProSource has been a leading resource for trade pros and their clients. Our unique approach sets us apart from all other home improvement franchise opportunities. Rather than utilizing a retail model where you sit and wait for the customers to come to you, our franchise opportunity is designed for proactive self-starters who would rather use their stellar relationship-building skills to create a customer base.

With over 145 showrooms across North America, our scope and influence in the industry continue to grow.



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